Malappuram, July 31st, 2022: Honda Motorcycle & Scooter India (HMSI) today elevated the #GoRidin spirit with the inauguration of premium big bike business vertical – Honda BigWing in Malappuram.
Speaking on the inauguration of BigWing in Mallapuram, Mr. Atsushi Ogata, Managing Director, President & CEO, Honda Motorcycle & Scooter India said “Our focus is on expansion of Honda BigWing (Honda’s exclusive premium motorcycle network) to deliver a truly differentiated immersive experience closer to customer. Today, we are delighted to inaugurate BigWing in Malappuram. Through this new premium outlet, we aim to take Honda’s fun motorcycles closer to customers in Malappuram and bring to experience our mid-size range of premium motorcycles.”
Further strengthening its penetration across the country, customers can now experience the differentiated Silver Wings at over 100 operational touchpoints.
Diverse Product Portfolio
Honda’s premium motorcycle retail format is led by the BigWing Topline in top metros and BigWing in other demand centers. While the marquee Honda BigWing Topline houses Honda’s complete premium motorcycle range starting from CB300R, H’ness-CB350 and its Anniversary Edition, CB350RS, CB500X, CBR650R, CB650R, CBR1000RR-R Fireblade, CBR1000RR-R Fireblade SP, adventure tourer Africa Twin Adventure Sports and flagship model Gold Wing Tour, the BigWing delights mid-size motorcycle fans of Honda.
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